We are your hometown dealer right here in Great Bridge/Hickory!  Our Back Roads Automotive team plays a crucial role in supporting local businesses everyday. You will see us around town at Mister Jim's, Big Ugly, the high school games and more. You may have seen our Yellow Truck and loaner car around town. . 

Our local high schools always need help and we sponsor FOUR of them! You'll see our Back Roads Automotive logo on the fields and in the gyms.

Part of our mission is "Back Roads Gives Back". We do quarterly photo shoots for free for local families, giveaways and promotions. We post a lot of content on our Face Book page. Check it out!

All our vehicles are serviced at local shops so that helps many Chesapeake families. Priority Honda, Firestone, Great Bridge Muffler & Brake, Bells Mill Auto Care, window tint, radio shops, body shops etc. are just a few of the businesses boosted by our vehicle sales.

Restaurants here in town get a boost from us every Saturday because we buy a huge team lunch.

We create jobs!  We are very proud of our team and will continue to hire great, experienced people!  85% of our employees live in Chesapeake. 

So, when you buy from our small company, you are not helping a CEO buy a third vacation home. You are helping an employee's daughter get karate lessons, a dad get his son's soccer team jerseys, a family put good food on the table or pay a mortgage. Our customers are our shareholders, and THEY are the ones we strive to make happy.

Thank you for supporting us along with our favorite local businesses!

We have been working on a new partnership that normal small dealerships would never do!

We are now partnering with Honda to service all of our Honda’s before they are listed for sale. The following items will be performed by Honda:

• 1. State inspection

• 2. Oil & filter change

• 3. Recall repairs

• 4. Multi Point inspection

Why? Because we want to offer a better product that your “typical used car dealer” this is a step in the right direction to provide a better product and process for our customers.

We are very excited! If you or anyone you know is looking for a Honda check out our inventory.

 We offer a Tire and Wheel Road Hazard Warranty that offers several benefits to you!  Here are some of the key advantages:

It's financial!  If you are a daily driver, you already know the roads here in Hampton Roads can be tricky.  Our warranty options provide financial coverage for repair or replacement of tires and wheels damaged by road hazards such as potholes, nails, glass, and debris. It helps save you money on unexpected repair costs.

Because Back Roads Automotive offers this coverage, you'll have peace of mind knowing you are protected against unforeseen damages caused by road hazards. This can also reduce your stress when it happens because of potential repair expenses.

Road hazard repairs or replacements can be expensive. Our warranty covers these costs, resulting in significant savings over time. Without the warranty, you would have to bear these expenses out of pocket.

You are covered!  You can quickly address issues without a significant disruption to your schedule.  We are all busy and it saves time. 

Talk to our business manager today about all the valuable programs we offer here at Back Roads Automotive - 757.410.2400!